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[CASE STUDY] JetBlue’s fuel savings: positive ROI in 3 months

This case study is based on the experience and testimony of Christopher Lum, Director & System Chief Pilot at JetBlue, who leads around 4000 pilots and has been directly responsible for building and driving the airline’s fuel optimization strategy, leveraging SkyBreathe® Analytics and SkyBreathe® MyFuelCoach. 

About Jetblue



JetBlue_deep blue

 

100+

Destinations

 300

operating aircraft

Their goal?

 Define a strategy and create a team solely responsible for optimizing fuel burn. 

"We have some of the most advanced aircraft in the industry, and, as we fly them, tens of  thousands of data points are coming off the aircraft. But we didn’t necessarily know what they were telling us. An important step was to find a partner to assist us in taking all this rich data and turning it into something meaningful that we can use. Not only to educate pilots,
but also to educate the airline on how we can operate more efficiently."

Chris Lum   
Director and System Chief Pilot

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Fuel efficiency initiatives

To support that goal, JetBlue implemented SkyBreathe® Analytics and SkyBreathe® MyFuelCoach. Here are the main topics detailed in the case study:

  • Establishing a dedicated fuel optimization team to centralize strategy and operations.

  • Selecting SkyBreathe® Analytics to turn raw flight data into clear, actionable insights.

  • Engaging pilots through the SkyBreathe® MyFuelCoach app to increase awareness and adoption of best practices.

  • Updating Standard Operating Procedures based on data-driven findings.

  • Achieving strong pilot participation in fuel efficiency best practices.

  • Realizing measurable operational improvements and fuel savings.

picto

A strong pilot engagement

✈️ More than 30,000 app check-ins in the first three months.

$300,000 in savings just from engine
out taxi in in one month.

"But we are not asking the pilots to be perfect. We have
to communicate that it’s not about you doing it wrong.
It’s about showing you where the
opportunity may have been."

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Christopher Lum“We went from 19 percent to 45 percent engine out taxi
out compliance and saved nearly 2,000 tons of fuel in
six months with SkyBreathe® MyFuelCoach.
"

Chris Lum   
Director and System Chief Pilot

 

 
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